Hmmm...personally I don't like the font. Also the proportions are kind of...I donno. I'd say italicize it, use a more aggressive font, and place a small graphic in front of the text. I was thinking like a checker flag that fades in from the left. Also, placing the roundel in front of the text, like in the website's logo, but smaller, would be coole. Sorry. I don't mean to be so critical, just sharing ideas and my subjective opinion. I'll make some examples of my ideas soon.